July 4, 2023

How to Buy Impossible Foods Stock

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Can't wait to invest in Impossible Foods? While waiting for its IPO, you can check these alternative ways of buying Impossible Foods stock. Read on.

Are you eagerly waiting for the Impossible Foods IPO? It can be a pain to wait.

Especially since the plant-based food giant has gained significant attention due to its recent $7 billion valuation. All the more when it announced its plans to go public last 2022.

So, how can you start investing in Impossible Foods? Check out the steps below.

Can you buy Impossible Foods Stock?

You cannot buy Impossible Foods stock yet because it is still a privately held company. Which means its stock does not trade on any public exchange.

Investors have been waiting for the official announcement of its IPO. But there have yet to be any updates. Private venture capital firms and wealthy individuals currently fund it.

So, are there other ways to gain exposure to Impossible Foods' stock?

Yes! One is by investing in companies that have invested in Impossible Foods. Another option is to buy shares of companies related to Impossible Foods. This includes other plant-based food companies in the alternative meat industry.

Keep reading to see how you can buy Impossible Foods stock pre-IPO.

What is Impossible Foods?
Impossible Foods is an innovative food company established in 2011 by Patrick O. Brown, M.D., Ph.D[1]. This company aims to abolish animal-sourced products by creating plant-derived substitutes for meats, dairy, and fish with the same taste and texture but without animal components.

How to buy Impossible Foods Stock pre-IPO

Those who want to buy Impossible Foods stock before its IPO can do so through pre-IPO marketplaces.

Early investors and employees with stock options sell shares on private marketplaces, which are resold to pre-IPO investors. Some secondary markets include EquityZen and Forge Global.

Take note that a stock may not always be available in secondary markets. So, you have to check their website or app for stock availability.

Here are simple steps to access secondary marketplaces.

  1. Sign up online with your chosen platform (Example: EquityZen).
  2. Undergo verification of your accreditation.
  3. Once verified, you can browse available offerings.
  4. Fund your account and buy shares.

Remember that requirements may differ among marketplaces. The minimum investment is also high. For instance, EquityZen requires a $10,000 minimum.[2]

Lastly, please read the financial disclosures from the market before purchasing or the broker where you buy stock.

You may also indirectly invest in the food giant. The steps are shown below.

When is Impossible Foods IPO?
In April 2021, Reuters reported that according to anonymous sources, Impossible Foods was exploring going public via a SPAC merger or an initial public offering (IPO).[3] That would have valued Impossible Foods at a minimum of $10 billion. However, no formal IPO or SPAC filings have been made since then.

The public listing might have been postponed due to market uncertainties. So far, Impossible Foods has yet to indicate when the listing is likely to take place.

How to Indirectly Invest in Impossible Foods stock

If you want to invest in Impossible Foods without taking the risk of buying shares on pre-IPO marketplaces, there are alternative ways.

One way is to invest in companies or company owners that have a share in Impossible Foods. UBS, Microsoft, and Google Ventures are among the notable publicly traded investors in Impossible Foods.

  1. Microsoft (NASDAQ: MSFT)
    Bill Gates is an investor in Impossible Foods and other companies offering meat alternatives. To support Bill Gates' vision, one option is to invest in Microsoft, his company.

    Since its founding by Bill Gates and Paul Allen in 1975, Microsoft has become one of the world's leading technology companies. It provides products such as computers, software, gaming systems, and cloud computing support for space exploration.

    Microsoft reported an 11% increase in their Q1 report this 2023.[4]

  2. Google or Alphabet (NASDAQ: GOOGL)
    In 2015, Google made an offer to purchase Impossible Foods, which was not accepted. But Google Venture remains an investor in the company.

    Google, or Alphabet Inc., is a technology and information services company established in 1998 by Larry Page and Sergey Brin. It has become one of the world's most valuable companies. It provides products like search engines, advertising platforms, cloud computing services, and more.

    In the first quarter of 2023, Google earned $69.8 billion, a 3% increase compared to the previous year. When accounting for currency changes, the increase was 6%.[5]

  3. UBS Group AG (NYSE: UBS)
    UBS Group AG is a multinational investment bank and financial services company based in Switzerland. It is one of the world's largest and most prominent banking institutions. UBS provides various services to individual, corporate, and institutional clients.

    UBS reported an increase in revenue YoY from 2019-2021. However, they faced a 7% decline in 2023.[6]

How to invest through UBS, Microsoft, or Alphabet:
You can buy shares using any brokerage or trading app. There are no special qualifications needed.

  1. Create your account on their website or app.
  2. Fund your account. Note that some platforms require a minimum fund.
  3. Search for Alphabet (GOOGL) or Microsoft (MSFT).
  4. Enter how many shares or the dollar amount you want to buy.
  5. Place the order.

What is Impossible Foods' valuation?
Impossible Foods was last valued at approx. $7B in 2021. It has secured $2B across 12 rounds of private financing and a further $500M in the same year. The funding round was led by Mirae Asset Global Investments. Global Secure Invest, Empede Capital, Temasek Holdings, and Serena Williams were others.

Why invest in Impossible Foods?

The company is the fastest-growing plant-based meat brand in U.S. retail stores, experiencing over 50% sales growth in 2022. In the food service sector, their flagship product, Impossible Beef, is the top-selling plant-based meat brand by volume in the U.S.

In total, Impossible Foods has raised $2.1 billion from investors. In November 2021, they secured another $500 million in funding led by Mirae Asset Global Investments. This new funding made the company worth $7 billion.

To add to that support by businesses and organizations, global celebrities like Bill Gates, Jay-Z, Serena Williams, and Peter Jackson have also backed up Impossible Foods.

But, take note:

Investing carries a risk, especially with early-stage investments. Impossible Foods is not guaranteed to sustain its growth from 2021, and international expansion may face regulation issues due to its GMO-manufacturing process.

Furthermore, its competitor, Beyond Meat, has dropped significantly in value in the last 6 months, raising doubts about market sentiment for the industry.

What attracts you the most about investing in Impossible Foods?

Alternatives to Impossible Foods stock

Impossible Foods is one of many plant-based meat alternative companies on the market. Others, such as Beyond Meat and Oatly, produce similar products.

Investing in these companies indirectly is another way to diversify your investment portfolio.

  1. Beyond Meat (NASDAQ: BYND)
    Beyond Meat is the company behind the Beyond Burger. They are a prominent plant-based food company known for their innovative approach to creating meat substitutes using plant-based ingredients.

    In the first quarter of 2023, the company's net revenues dropped to $92.2 million, a decrease of 15.7% compared to the same period last year when it was $109.5 million. This decline was primarily due to a 9.0% decrease in revenue per pound and a 7.3% decrease in product volume.[7]

  2. Oatly (NASDAQ: OTLY)
    Oatly is a Swedish company that produces plant-based dairy alternatives such as oat milk, yogurt, and ice cream. Founded in 1994, the company has become one of the leading brands in the alternative dairy market.

    Oatly's current revenue this Q1 2023 hit $195.6 million, a 17.7% rise compared to the previous year. On a constant currency basis, revenue grew by 23.5%.[8]

    The gross margin for the quarter was 17.4%, showing a significant increase of 790 basis points compared to the prior year and 150 basis points compared to Q4 2022.

Bottom Line

As Impossible Foods is a private company, the best way to invest is by buying shares of companies supporting it, like UBS, Microsoft, and Google.

Another alternative is investing in other plant-based or meat alternative companies like Beyond Meat and Oatly. These are publicly traded, and their prices can be tracked on major stock exchanges like the NASDAQ.

Pre-IPO stock may be available on private equity marketplaces, subject to availability and requirements.

Research any potential investments, including Impossible Foods and its competitors. Consult a financial adviser before making any investments. Consider diversifying your portfolio to reduce risk and maximize returns over time. Keep up with news and updates to make informed decisions.


  1. ^ About Impossible Foods, Retrieved: 7/4/23
  2. ^ EquityZen. FAQ: What's the minimum investment size?, Retrieved 5/24/2023
  3. ^ Reuters. Impossible Foods in talks to list on the stock market -sources, Retrieved 5/24/2023
  4. ^ Microsoft Investor Relations. Earnings Release FY23 Q1, Retrieved on 05/20/2023.
  5. ^ ABC.xyz. Alphabet Announces First Quarter 2023 Results, Retrieved on 05/20/2023.
  6. ^ UBS. UBS's first-quarter 2023 results
  7. ^ Beyond Meat. Beyond Meat(R) Reports First Quarter 2023 Financial Results, Retrieved 5/24/2023
  8. ^ Oatly. Oatly Reports First Quarter 2023 Financial Results, Retrieved 5/24/2023

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