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Blue Nile vs Ritani

Blue Nile is a good online diamond retailer with large selection and low prices. How does it compare to Ritani? Read our comparison chart below.

Blue Nile offers a huge selection of diamonds from wholesalers all over the world at a low price. Blue Nile has a Price Match Guarantee, where they’ll match the price if you find a comparable diamond elsewhere for a lower price.

While Ritani blends the ease of online shopping with the confidence of in-store viewing. Its special in-person preview feature allows you to design a ring online and get it sent to your local partner jeweler. This gives you the chance to see your ring in person before the big purchase. There is no obligation to buy if you don’t like it.

Compare Blue Nile with Ritani, side-by-side. Read on for an in-depth look, including ratings, reviews, pros and cons.

 Blue NileRitani
 Visit SiteVisit Site
 

Blue Nile

Ritani

SPECIAL OFFER
20% off on over 700 rings - Learn More

Read Blue Nile Review

SPECIAL OFFER
Search for Diamonds - Learn More

Read Ritani Review

 

Benefits and Features

SelectionLarge selection of online diamonds, sourced from suppliers around the worldInventory sourced from local jewelers
Customer Service24/7 customer service via phone, email, and live chat; Free 1-on-1 virtual appointment8:00 am - midnight M-F, 10:00 am - 7:00 pm Saturdays, and noon - 9:00 pm Sundays (ET) by phone or live chat.
Photos360 degree videos for most of the diamonds; Grading reportGrading report; some diamonds have HD video
Return Policy30-day money back guarantee. Blue Nile will send you a fully insured free shipping label via email. Items must be in their original purchase condition, including all product documentation.30-day no-questions-asked-return policy. Ritani will also cover the return shipping and insurance costs. You can also ask for a free FedEx pickup. There is no restocking fee.
WarrantyLifetime manufacturer warranty. Terms and exclusions apply.Lifetime warranty against on all manufacturing defects. This is applies to rings with the Ritani label, not designer rings Ritani carries. U.S. customers only.
BuybackDiamond buyback program through Mondiamo based on market value. 
ResizingBlue Nile provides complimentary resizing for Build Your Own Rings®, and Diamond Bands when within the manufacturer's recommended sizing range, during the first year.1 free ring resizing within 1 year of purchase
Upgrade PolicyLifetime diamond upgrade program on all GIA and AGSL graded diamonds. You will receive credit equal to 100% of the original price toward the purchase of a new diamond. The price of your new diamond must be at least twice the price of your original diamond. Your diamond must be in its original condition with the original diamond grading report.Get 100% credit when you trade in your first diamond. New diamond must costs at least 50% more than the original diamond's value. Diamond must be in original condition with an undamaged grading report.
 

CreditDonkey® Reviews

 Blue NileRitani
PriceStarStarStarStarStarStarStarStarStarEmpty Star
SelectionStarStarStarStarHalf StarStarStarStarStarEmpty Star
Customer ServiceStarStarStarStarHalf StarStarStarStarStarStar
PhotosStarStarStarStarEmpty StarStarStarStarStarEmpty Star
UniqueStarStarStarStarHalf Star
Pros & ConsPros:
  • Large selection of diamonds online
  • Low price guarantee
Cons:
  • Limited setting choices
Pros:
  • Free in-store preview
  • Free expert consultation
  • Lifetime care
Cons:
  • Limited HD photos and videos
  • Pricey settings
Bottom LineGood online diamond retailer with large selection and low prices... Read full reviewGood online retailer if you're worried about purchasing an engagement ring blind... Read full review
 Visit SiteVisit Site

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Blue Nile

$50 Off Your Purchase of $1000+

Register in Blue Nile for exclusive offers and get $50 off in savings on your purchase.

Blue Nile

Search for Diamonds

Shop for diamonds at Blue Nile, a CreditDonkey recommended partner for the large selection of diamonds.

Which is Better: Blue Nile or Ritani?

Still need help deciding which diamonds is better? Read the in-depth reviews below. You may also be interested in comparing Blue Nile or James Allen.

In short: Blue Nile's price is outstanding.


Articles on Blue Nile

Blue Nile Review

Blue Nile offers diamonds up to 40% lower, but are they good? Read this review before you buy a engagement ring at this large online jewelry retailer.

Articles on Ritani

Ritani

Ritani gives you more confidence by allowing you to preview your ring in person before buying it. Sounds promising, but is this online jeweler good? Read on.

Which Do You Think is Best?





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About CreditDonkey
CreditDonkey is a diamond jeweler comparison website. We publish data-driven analysis to help you save money & make savvy decisions.

Editorial Note: Any opinions, analyses, reviews or recommendations expressed on this page are those of the author's alone, and have not been reviewed, approved or otherwise endorsed by any card issuer.

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