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Ritani vs Whiteflash

Ritani is a good online retailer if you're worried about purchasing an engagement ring blind. How does it compare to Whiteflash? Read our comparison chart below.

Ritani blends the ease of online shopping with the confidence of in-store viewing. Its special in-person preview feature allows you to design a ring online and get it sent to your local partner jeweler. This gives you the chance to see your ring in person before the big purchase. There is no obligation to buy if you don’t like it.

While Whiteflash is known for their signature A CUT ABOVE® round and princess cut diamonds. It has one of the largest inventory of super ideal diamonds. It also offers an Expert and Premium selection if you’re looking for a high-quality diamond at a great value.

Compare Ritani with Whiteflash, side-by-side. Read on for an in-depth look, including ratings, reviews, pros and cons.

 RitaniWhiteflash
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Ritani

Whiteflash

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Benefits and Features

SelectionNatural diamonds and lab diamondsIn-house inventory of round and princess cut diamonds. One of the largest inventories of super ideal cut diamonds. Large virtual inventory from partner vendors
Customer Service8:00 am - midnight M-F, 10:00 am - 7:00 pm Saturdays, and noon - 9:00 pm Sundays (ET) by phone or live chat.
24/7 customer service
PhotosGrading report; some diamonds have HD videoGrading report, actual photo, light performance imagery, hearts & arrows imagery
Return Policy30-day no-questions-asked-return policy. Ritani will also cover the return shipping and insurance costs. You can also ask for a free FedEx pickup. There is no restocking fee.All in-stock diamonds (A CUT ABOVE, Expert Selection and Premium Select) and regular catalogue items are covered by a full 30 day money back guarantee. Diamonds from our Virtual Selection category as well as diamonds and jewelry that may be sourced for you from outside vendors are covered by a 10 day money back guarantee.
WarrantyLifetime warranty against on all manufacturing defects. This is applies to rings with the Ritani label, not designer rings Ritani carries. U.S. customers only.1 year service policy. This benefit covers refinishing and repairs to the metals and accent diamonds in your jewelry, that are the result of normal wear or manufacturing defects, for a period of one year from ship date.
BuybackDiamonds at least 1 carat can be eligible for Ritani Reclaim program. The diamond must be GIA or AGSL certified. You can get immediate cash back or a Ritani Credit Value towards another diamond purchase from Ritani.1 year buy back guarantee on the purchase of any Whiteflash in-house certified diamond for 70% of the diamond's purchase price. This includes A CUT ABOVE®, Expert Selection, and Premium Select categories.
CertificationGIA, AGSL (natural diamonds); GIA, IGI, GCAL, DF (lab diamonds) 
PackagingSleek all-black matte Ritani-branded ring box. A large black envelope contains the diamond documents.Ring box made from natural solid wood with sophisticated cherry and black lacquer; A black envelope contains the diamond documents.
Price MatchIf you see an online competitor's diamond for less, Ritani will attempt to find a similar diamond at a lower price.
Not available
Resizing1 free ring resizing within 1 year of purchaseRings may be resized once for free within the first year of purchase. Ring designs are limited in their range of sizeability. Eternity rings with diamonds all around are not sizeable.
Upgrade PolicyGet 100% credit when you trade in your first diamond. New diamond must be at least 2.5x greater in value than the original diamond. Diamond must be in original condition with an undamaged grading report.Lifetime Trade Up Guarantee on all diamonds in Whiteflash three in-house categories: A CUT ABOVE®, Expert Selection, and Premium Select. You may trade your qualifying Whiteflash diamond at any time for any other single in-house diamond of equal or greater value. Diamonds must be returned in undamaged condition accompanied by original diamond laboratory certificate.
 

CreditDonkey® Reviews

 RitaniWhiteflash
PriceStarStarStarStarEmpty StarStarStarStarHalf StarEmpty Star
SelectionStarStarStarStarEmpty StarStarStarStarEmpty StarEmpty Star
Customer ServiceStarStarStarStarStarStarStarStarStarStar
PhotosStarStarStarStarEmpty StarStarStarStarStarStar
UniqueStarStarStarStarHalf StarStarStarStarStarHalf Star
Pros & ConsPros:
  • Free in-store preview
  • Free expert consultation
  • Lifetime care
Cons:
  • Limited HD photos and videos
  • Pricey settings
Pros:
  • A CUT ABOVE®
  • Large selection of super ideal cut diamonds
  • Actual photo, light performance imagery, and hearts & arrows imagery
Cons:
  • In-house inventory limited to round and princess cuts
Bottom LineGood online retailer if you're worried about purchasing an engagement ring blind... Read full reviewGood online retailer for super ideal cut diamonds... Read full review
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Search for Diamonds

Blank fields may indicate the information is not available, not applicable, or not known to CreditDonkey. Please visit the product website for details.

Ritani

Free In-Store Preview

Preview your ring in person at a local partner jeweler. There is no pressure and no obligation to buy.

Whiteflash

Search for Diamonds

Shop for diamonds at Whiteflash, a CreditDonkey recommended partner for super ideal cut diamonds.

Which is Better: Ritani or Whiteflash?

Still need help deciding which diamonds is better? Read the in-depth reviews below. You may also be interested in comparing Ritani or James Allen.

In short: Ritani's selection is worth mentioning. Whiteflash's photos is impressive.


Articles on Ritani

Ritani Review

Ritani gives you more confidence by allowing you to preview your ring in person before buying it. Sounds promising, but is this online jeweler good? Read on.

Articles on Whiteflash

White Flash Review

Do Whiteflash diamonds really sparkle more? Is Whiteflash worth the money? Read this in-depth review to learn the pros and cons of Whiteflash.

Which Do You Think is Best?





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About CreditDonkey
CreditDonkey is a diamond jeweler comparison website. We publish data-driven analysis to help you save money & make savvy decisions.

Editorial Note: Any opinions, analyses, reviews or recommendations expressed on this page are those of the author's alone, and have not been reviewed, approved or otherwise endorsed by any card issuer.

†Advertiser Disclosure: Many of the offers that appear on this site are from companies from which CreditDonkey receives compensation. This compensation may impact how and where products appear on this site (including, for example, the order in which they appear). CreditDonkey does not include all companies or all offers that may be available in the marketplace.

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