Betterment vs Ally Invest

Betterment is a great robo-advisor for beginners with low fees, good tools, and tax strategies. How does it compare to Ally Invest? Read our comparison chart below.

Betterment offers automatic investing starting at an annual fee of 0.25% of your account balance. There is no fee to open an account and no minimum deposit required. All balances get automatic rebalancing, tax loss harvesting, and access to financial experts.

While Ally Invest (formerly TradeKing) offers stock trades at $0 per trade and options trading at $0 + $0.50 per contract. There is no minimum deposit.

Compare Betterment with Ally Invest, side-by-side. Read on for an in-depth look, including ratings, reviews, pros and cons.

	Betterment	Ally Invest


	SPECIAL OFFER Get up to 1 Year Managed Free - Learn More Read Betterment Review	SPECIAL OFFER Get Up to $3,000 - Learn More Read Ally Invest Review
	Benefits and Features
Stock Trading		$0 per trade
Options Trading		$0 base + $0.50 per contract
Annual Fee	0.25% for accounts under $100,000 0.40% for accounts $100,000+
Minimum Deposit	$0	$0
Mutual Fund Trading		$0 to buy/sell load mutual funds $9.95 to buy/sell no load mutual funds
Commission Free ETFs		500+
Phone Support	Yes
Live Chat Support	No
Email Support	Yes
Human Advisors	Yes ($100k minimum)
Robo Advisor
Assets Under Management	$14 Billion
Penny Stocks		$0.01 per share on the entire order for stocks priced less than $2.00.
Tax Loss Harvesting	Yes
Goal Tracker	Yes
Automatic Deposits	Yes
Broker Assisted Trades		$20 + Regular Commission
Customer Service		(855) 880-2559
Online Platform	Yes
iPhone App	Yes
Android App	Yes
Banking		Integrated with banking on ally.com. Manage your Ally banking and investment accounts in one place.
Mobile App	Yes
Forex Trading
Single Stock Diversification	No
Fractional Shares	Yes
Taxable Accounts	Yes
401k Plans	Yes
IRA Accounts	Yes
Roth IRA Accounts	Yes
SEP IRA Accounts	Yes
Trust Accounts	Yes
529 Plans	No
	CreditDonkey® Reviews

Annual Fee
Minimum Deposit
Human Advisors
Customer Service
Stock Trading
Options Trading
Banking
Mobile App
Commissions and Fees
Ease of Use
Online Community
Research
Trading Platform
Pros & Cons	Pros: No minimum investment Many customized portfolios Automatically invest extra funds Cons: Limited investment options High fees for large investors	Pros: Low commission for stock trades No account minimums Ally platform Cons: No physical locations
Bottom Line	Great robo-advisor for beginners with low fees, good tools, and tax strategies... Read full review	Good low-price discount stock broker for savvy investors... Read full review

	Get up to 1 Year Managed Free Get 1 Month Managed Free Get 6 Months Managed Free	Get Up to $3,000 Get Up to $3,000 Cash Bonus Commission-Free Stock Trades
Blank fields may indicate the information is not available, not applicable, or not known to CreditDonkey. Please visit the product website for details. Betterment: Pricing information from published website as of 04/04/2018 Ally Invest: Pricing information from published website as of 04/01/2021.

Get up to 1 Year Managed Free

Get Started

New Betterment customers only. Accounts must be funded within 45 days of signup. Terms apply.

Get 1 Month Managed Free

View Terms

Deposit $15,000 - $99,999 within 45 days and get 1 month managed free

Get 6 Months Managed Free

View Terms

Deposit $100,000 - $249,999 within 45 days and get 6 months managed free

Get Up to $3,000

Get Cash Bonus

Expires 12/31/2021

The minimum qualifying deposit to receive a cash bonus is $10,000. Accounts will be reviewed 60 days after account opening to determine the total qualifying deposit. Corresponding cash bonus will be credited to the account within 10 business days. Once the bonus is credited to the account, the bonus and qualifying deposit (minus any trading losses) is not available for withdrawal for 300 days. If the qualifying deposit is withdrawn, the bonus may be revoked.

Deposit or Transfer	Cash Bonus
$10,000 - $24,999	$100
$25,000 - $99,999	$250
$100,000 - $249,999	$300
$250,000 - $499,999	$600
$500,000 - $999,999	$1,200
$1,000,000 - $1,999,999	$2,000
$2,000,000+	$3,000

Get Up to $3,000 Cash Bonus

Get Cash Bonus

Expires 12/31/2021

New Ally Invest customers only. Account must be funded for at least 60 days to be eligible for cash bonus.

Commission-Free Stock Trades

Get Deal

With no minimum account balance and no minimum trade activity

Which is Better: Betterment or Ally Invest?

Still need help deciding which investing is better? Read the in-depth reviews below. You may also be interested in comparing Betterment or Acorns.

Articles on Betterment

Betterment

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Betterment Returns

Betterment has low fees and is good for beginners. But what about their returns? Let's take a look at this robo-advisor's performance.

Betterment Fees

Betterment offers no minimum deposit and good returns. But are the fees worth it? Read on to learn about this robo-advisor's costs.

Is Betterment Safe

Betterment offers low fees, no minimum balance and good returns. But is it a good idea? Find out if it's safe to invest your money with this robo-advisor.

Betterment Roth IRA

Is Betterment a good way to invest for retirement? What about the fees and withdrawals? Read on to learn how Betterment's Roth IRA account works.

Betterment vs Wealthfront

Betterment and Wealthfront are two of the oldest and most popular robo-advisors. Is there a difference? Which is better for you? Read on to find out.

Articles on Ally Invest

Ally Trading

Ally Invest offers free trades for stocks and ETFs. But is it good? Find out how it compares to other online brokers.

Ally Invest Roth IRA

Ally Invest's Roth IRA account has no annual fee and low trade commissions. Is it right for your retirement funds? Read on to learn how Ally Invest Roth IRA accounts work.

Ally Invest Login

Ally Invest offers good customer service and online login access. The best way to connect with Ally Invest customer service may surprise you. Read on.