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Ritani vs James Allen

Ritani is a good online retailer if you're worried about purchasing an engagement ring blind. How does it compare to James Allen? Read our comparison chart below.

Ritani blends the ease of online shopping with the confidence of in-store viewing. Its special in-person preview feature allows you to design a ring online and get it sent to your local partner jeweler. This gives you the chance to see your ring in person before the big purchase. There is no obligation to buy if you don’t like it.

While James Allen offers HD 360-degree videos of every single diamond in its inventory. It is a solid customer favorite due to its user-friendly website.

Compare Ritani with James Allen, side-by-side. Read on for an in-depth look, including ratings, reviews, pros and cons.

 RitaniJames Allen
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Ritani

James Allen

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Read James Allen Review

 

Benefits and Features

SelectionInventory sourced from local jewelersInventory sourced from local diamond suppliers
Customer Service8:00 am - midnight M-F, 10:00 am - 7:00 pm Saturdays, and noon - 9:00 pm Sundays (ET) by phone or live chat.
24/7 customer service
DataGrading report; some diamonds have HD videoGrading report, 360-degree HD video
Return Policy30-day no-questions-asked-return policy. Ritani will also cover the return shipping and insurance costs. You can also ask for a free FedEx pickup. There is no restocking fee.If you are not 100% satisfied with your purchase, you may return it in its original, unworn condition within 30 days for a full refund or exchange. Free return shipping only applies to U.S customers and is limited to three per customer.
WarrantyLifetime warranty against on all manufacturing defects. This is applies to rings with the Ritani label, not designer rings Ritani carries. U.S. customers only.James Allen warrant that all items will be free from any manufacturing defects at time of delivery. James Allen will repair and maintain your jewelry for a lifetime. Lifetime warranty offers free prong tightening, re-polishing, rhodium plating and cleaning services.
Resizing1 free ring resizing within 1 year of purchaseAll engagement rings and wedding bands, excluding eternity bands and alternative metals, may be resized once for free within the first year of purchase.
Upgrade PolicyGet 100% credit when you trade in your first diamond. New diamond must costs at least 50% more than the original diamond's value. Diamond must be in original condition with an undamaged grading report.Any loose diamond purchased from James Allen can be exchanged at 100% credit for any replacement diamond of at least 2X or greater value. The diamond that is being upgraded must be in original condition and accompanied by the original laboratory grading document.
 

CreditDonkey® Reviews

 RitaniJames Allen
Price
Selection
Customer Service
Data
Unique
Pros & ConsPros:
  • Free in-store preview
  • Free expert consultation
  • Lifetime care
Cons:
  • Limited HD photos and videos
  • Pricey settings
Pros:
  • 360 degree HD video for every diamond
  • Competitively priced with good selection of diamonds
  • Large selection of setting options
Cons:
  • Limited selection of super ideal cut diamonds
Bottom LineGood online retailer if you're worried about purchasing an engagement ring blind... Read full reviewGood online diamond retailer with 360 degree HD videos... Read full review
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What Others View

    Which is Better: Ritani or James Allen?

    Still need help deciding which diamonds is better? Read the in-depth reviews below. You may also be interested in comparing Ritani or Blue Nile.

    In short: James Allen's price and selection are excellent.


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    Editorial Note: Any opinions, analyses, reviews or recommendations expressed on this page are those of the author's alone, and have not been reviewed, approved or otherwise endorsed by any card issuer.

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