March 28, 2024

LOFT

What to buy and when to buy at LOFT — we break out the best tips for shopping at your favorite retailer and corralled the latest promo codes too.


Tips and Tricks to Save Money at LOFT

For budget-conscious fans of the popular Ann Taylor brand, LOFT is a stylish and affordable alternative. Although the prices are already lower than at Ann Taylor, you can make them even lower with these money-saving tips and tricks.

When to Shop at LOFT

  • Flash sales. Every few months, LOFT holds quick flash sales that last between 4 and 12 hours and are usually held in the early morning or late evening. During these sales, clearance items can be reduced up to an additional 60%. Follow LOFT on social media and subscribe to emails to learn about the flash sales before you miss out on another one.

  • Friends and Family Sale. A few times throughout the year (typically in mid-April, early August, and mid-November), LOFT runs a Friends and Family Sale where everything is 40% off in store and online.

  • Late December to early January. LOFT’s after-Christmas sale typically brings discounts of up to 50% off already reduced items.

What to Buy at LOFT

  • Dresses. LOFT is known for having a great selection of dresses in a variety of styles and body shapes. These items are high quality for the price and often go on sale.

  • Jeans. LOFT jeans tend to fit most women very well and are a great value for the price.

  • Petite clothing. LOFT has a great selection of petite items that are designed to be very flattering to smaller women and frequently go on sale.

  • Maternity clothes. LOFT has a large selection of quality and stylish maternity clothes for relatively good prices. Note that the maternity section is only available online so you’ll need to factor in shipping costs.

How to Get the Best Deals at LOFT

  • Sign up for emails. LOFT email subscribers get a welcome offer of $25 off their first purchase of $100 or more as well as occasional exclusive sales and coupon codes.

  • Use a student/teacher discount. Show a student or teacher ID to get 15% off your purchase every day.

  • Use a coupon code. LOFT regularly has coupon codes available, typically for 20-30% off your entire purchase.

  • Return in store. Save shipping costs by returning online items at any LOFT location.

  • Shop LOFT outlet. LOFT operates dozens of outlet stores around the country. Although the clothing is a similar style to what is found in the normal retail store, the quality and patterns on many items are a little different. If you are willing to sort through the merchandise to find the highest quality products, you could score great deals with the already discounted outlet prices and sales.

  • Follow on social media. LOFT regularly posts new products, promotions, and flash sales on its Facebook and Twitter pages.

  • Bundle items. Shipping is a flat rate of $8.95 for orders less than $125 or free on orders of $125 or more. Take advantage of this by bundling multiple items in your order to avoid paying multiple shipping fees or to push you over the free shipping threshold.

  • Get a LOFT credit card. If you are a frequent LOFT shopper, it can pay to get a LOFT credit card. There are two options: The LoveLOFT card that is only good at LOFT and Ann Taylor or the LoveLOFT MasterCard that can be used anywhere. Both cards earn points with every LOFT purchase, which can be redeemed for rewards cards. You’ll also get 15% off your first LOFT purchase with the card, 10% off your purchase on the first Tuesday of every month, and a $15 reward on your birthday. Only use this option if you can pay off your balance each month; retail cards tend to have high interest rates.

What Not to Buy at LOFT

  • Sweaters. Although LOFT has a good selection of sweaters, they usually aren’t the best quality and can stretch easily.

  • Blouses. LOFT’s blouses are often priced higher than the quality would indicate and tend to have an awkward fit on many women. For the same price, you can get a much better product elsewhere.

  • Shoes. With a hit-or-miss shoe section, it can be risky to get shoes from LOFT where many styles are unknown quality for the price.

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