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Ally Invest vs Wealthfront

Ally Invest is a good low-price discount stock broker for savvy investors. How does it compare to Wealthfront? Read our comparison chart below.

Ally Invest (formerly TradeKing) offers stock trades at $0 per trade and options trading at $0 + $0.50 per contract. There is no minimum deposit.

While Wealthfront has a low fee of 0.25% and a minimum of $500 to open an account. Wealthfront offers advanced planning tools to help provide a complete picture of your financial health and track your goals. However, there are no human advisors.

Compare Ally Invest with Wealthfront, side-by-side. Read on for an in-depth look, including ratings, reviews, pros and cons.

 Ally Invest
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Ally Invest

Wealthfront

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Benefits and Features

Stock Trading
$0 per trade
 
Options Trading
$0 base + $0.50 per contract
 
Annual Fee 
0.25%
Minimum Deposit
$0
$500
Mutual Fund Trading$0 to buy/sell load mutual funds
$9.95 to buy/sell no load mutual funds
 
Commission Free ETFs500+ including ETFs from WisdomTree 
Phone Support 
Yes
Live Chat Support 
No
Email Support 
Yes
Human Advisors 
No
Robo Advisor 
Assets Under Management 
$10+ Billion
Penny Stocks$0.01 per share on the entire order for stocks priced less than $2.00. 
Tax Loss Harvesting 
Yes
Goal Tracker 
Yes
Automatic Deposits 
Yes
Broker Assisted Trades
$20 + Regular Commission
 
Customer Service
(855) 880-2559 (Open 24/7)
 
Online Platform 
Yes
iPhone App 
Yes
Android App 
Yes
BankingIntegrated with banking on ally.com. Manage your Ally banking and investment accounts in one place. 
Mobile App
 
Forex Trading
 
Single Stock Diversification 
Yes
Fractional Shares 
No
Taxable Accounts 
Yes
401k Plans 
No
IRA Accounts 
Yes
Roth IRA Accounts 
Yes
SEP IRA Accounts 
Yes
Trust Accounts 
Yes
529 Plans 
Yes
 

CreditDonkey® Reviews

 Ally Invest
Stock Trading
Options Trading
Banking
Mobile App
Commissions and Fees
Ease of Use
Online Community
Research
Trading Platform
Annual Fee
Minimum Deposit
Customer Service
Investment Types
Pros & ConsPros:
  • Low commission for stock trades
  • No account minimums
  • Ally LIVE platform
Cons:
  • No physical locations
Pros:
  • Minimal opening deposit & fees
  • Advanced goal tracker
  • Tax loss harvesting
Cons:
  • No human advisors
  • No fractional shares
Bottom LineGood low-price discount stock broker for savvy investors... Read full reviewGood robo-advisor for hands-off investor. Fees are low, but lack human advisors... Read full review
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What Others View

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    Ally Invest: Pricing information from published website as of 07/18/2019.

    Wealthfront: Pricing information from published website as of 04/04/2018

    Which is Better: Ally Invest or Wealthfront?

    Still need help deciding which investing is better? Read the in-depth reviews below. You may also be interested in comparing Ally Invest or Betterment.


    Articles on Ally Invest


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